Social Media Marketing – Facebook and Twitter 2012

Social Media Marketing – Facebook and Twitter 2012

Check it out: Social Media Marketing with Facebook and Twitter 2012

In Social Media Marketing with Facebook and Twitter, Anne-Marie Concepción shows dozens of ways to promote a company’s brand, increase sales, engage customers, and drive site traffic using Facebook and Twitter.

The course covers not only the fundamentals of social media marketing, but also the basics of creating a top-level online presence. From building Facebook pages to authoring SEO-friendly Twitter bios, the course dives into the details of both services and discusses how to maximize the impact of social marketing with third-party add-ons.
Topics include:

– Understanding online marketing
– Keeping business and personal accounts separate
– Developing a marketing funnel strategy
– Creating a branded Twitter page background
– Optimizing tweets to help them go viral
– Leveraging the latest Facebook features for pages
– Managing your Facebook Timeline
– Creating targeted Facebook social ads
– Customizing Facebook pages with iFrames
– Using Twitter and Facebook analytics to measure impact
– Reducing your workload with social media management programs